• Lea Jakobiak

Zena Media: Official PR Partner Of FUTR Europe Summit!

Zena Media is delighted to have been selected as the official PR Partner of the FUTR Europe Summit, one of the world's biggest retail conferences that brings together leaders in business, retail and e-commerce.

Zena Media's Alex and Lea with Oatly CEO Toni Petersson

The event featured speakers from household names such as Harrods, Lego, Jack Wills, The North Face and Aston Martin, but also new companies that are taking the world by storm, like Oatly, Ruuby and Leon.

For two days, leaders in the industry shared their thoughts, journeys and tips on topics such as the next-gen consumer, growth in China and new markets and e-commerce innovation.

In fact, our Head of Content, Lea Jakobiak, was invited on stage to moderate a panel, featuring James McClure, GM International at SEATGEEK, Francesco Liut, E-commerce Director at LUXOTTICA, Nicole Mazza, Commercial Director, STUART and Andy Watson from SHERPR.

The topic focused on innovation in delivery methods, such as drones, and also looked at how integral innovation is when it comes to delivery methods for businesses. How can you compete with the likes of Amazon? How do you deal with a big last minute order overseas? And what returns policy is best for your business? Those were the sort of questions that the panel discussed.

Alex with the panelists after the live discussion

We also had the pleasure of being interviewed on camera, Alex, our Head of Marketing shared her excellent tips on how to grow your brand.

The best thing about big conferences, besides the great speakers, is that you get an opportunity to meet so many big names under one roof! And we did just that!

With Mamas & Papas CIO Chris Greenwood

With HomeServe CEO Greg Reed

And as always! There are conference perks! Thank you Lux Go VIP for the ride in the Lamborghini!

The FUTR Summit is a global event, and is also featured in Singapore. The FUTR Europe Summit will be back in Europe next year, so watch this space and we hope to see you there!

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